Improving human and planet health
Our primary challenge was to modernise and evolve a widely recognised mark that serves as an emblem of assurance to consumers globally, transforming it into a versatile, digital-first brand that can adapt to various platforms and touchpoints. A focus on a flexible design system gives marketing departments the tools to maintain the brands integrity while effectively engaging with audiences in an increasingly digital landscape.
We’re delighted to have contributed to modernising NSF's visual identity while reinforcing its mission to promote health for both people and the planet. This holistic approach lays the groundwork for continued growth and recognition in the public health sector.
What I delivered:
Creative concepts
Brand toolkits
Website
Brand identity system
Content creation
Guidelines
Motion assets
Project completed at Boyle&Perks